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27.8.11

Google Plus +1 Button Now Lets You Share Video Content With Your Circles

Doing more with the +1 button, more than 4 billion times a day

 
 
Google Plus +1 buttons have been popping up all over the web for the last several weeks–you might have noticed them here on ReelSEO. But up until today, the purpose and function of these buttons has been rather nebulous. What happens when you click +1? How is the “vote” used? We knew that it impacted the search results of your friends in some way, but that was about the extent of it. Today Google announced that they’re rolling out the ability to share directly with your Circles from the +1 button.
 
Sharing with your circles on Google+
Clicking the +1 button is a great way to highlight content for others when they search on Google. But sometimes you want to start a conversation right away—at least with certain groups of friends. So beginning today, we're making it easy for Google+ users to share webpages with their circles, directly from the +1 button. Just +1 a page as usual and look for the new "Share on Google+" option. From there you can comment, choose a circle and share.
+Snippets
When you share content from the +1 button, you’ll notice that we automatically include a link, an image and a description in the sharebox. We call these "+snippets," and they're a great way to jumpstart conversations with the people you care about.

Of course: publishers can benefit from +snippets as well. With just a few changes to their webpages, publishers can actually customize their +snippets and encourage more sharing of their content on Google+. 
We're rolling out sharing and +snippets globally over the next week, but if you’d like to try the new +1 button now, you can join our Google+ Platform Preview. Once you're part of the Preview, just visit a site with the +1 button and +1 the page. Thanks for all of your feedback so far, and stay tuned for more features in the weeks and months ahead!